About us

Our Story

Welcome to our family-run business! We are three brothers who started this company 20 years ago with the mission of bringing more options and competition to the footcare market. Over the years, our product line has grown from 8 to over 60 items, and we are always working on new and innovative ways to improve your footcare experience. Thank you for choosing us as your
go-to brand for all your footcare needs.

Meet the brothers

We are passionate about foot care

Lewis Freeman

Managing Director

Simon Freeman

Finance Director

Elliot Freeman

Director

Profoot’s Timeline

1933

Alec Freeman opens his first shop in Bermondsey in the London Docklands.

1933

1953

Alec’s son Lionel joins the business, eventually taking it over and expanding to 3 shops.

1953

1969

Lionel’s first of three sons, Lewis is born. Simon comes along in 1973 and
Elliot in 1976

1969

1983

Lionel opens a specialist shoe shop in Chiltern Street W1 specialising in handmade footwear.

1983

1991

Lionel introduces innovative gel products to the UK, designed to help with footcare problems.

1991

1992

Lewis joins the business and starts selling gel products across the globe.

1992

1995

Simon follows and works with his father and brother to build the business.

1995

1997

Lionel sells the shoe shops and concentrates on developing gel products.

1997

2000

The gel products business is sold to a large multinational. Lionel deservedly retires to spend more time fishing!

2000

2002

Lewis, Simon and Elliot continue a family tradition of working together and start Profoot (UK) Ltd, creating an innovative range of footcare products that are distributed to pharmacies throughout the country.

2002

2005

Lionel’s first grandchild is born – Simon becomes a father.

2005

2007

Profoot starts distributing its products to UK supermarkets.

2007

2008

Profoot moves to larger premises and brings its warehousing in-house.

2008

2009

The brothers employ their first member of staff to help run the warehouse.

2009

2010

Profoot distributes to over 2000 pharmacies and the UK’s 4 largest supermarket chains..

2010

2011

Lionel’s seventh grandchild is born, all 3 brothers have been very busy over the last 6 years!

2011

2012

As the business grows, more staff join the growing team at the office and warehouse in Watford as well as an external sales force across the UK & Ireland.

2012

2023

Profoot goes from strength to strength new products are introduced into the range, totalling over 60 products .

2023

Mycosan Fungal Nail

Proven & effective treatment for fungal nail and full protection against fungal (re)infection.

Testimonials

Some feedback from our clients

These insoles are both firm and well cushioned for comfort. Previous ones I have used have been uncomfortably hard. These are functional and comfortable.

Anne B

Delighted with the product, comfortable feet for a change, highly recommended.

Gordon G

These profoot toe beds have really helped me , l have mortons neuromas and the pain is excruciating but these gel toe beds have helped alleviate the pressure anyone suffering from the same problem they may help them especially shoes for special occasions

Joyce T

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